Nutritionist was one of my first freelance logo design projects. I created the logotype along with a complete basic brand identity manual, including a color palette inspired by natural, wellness-focused tones, typography guidelines, black and white variations, and print specifications to ensure the logo stayed consistent across materials. To round out the brand system, I also designed business cards and recipe card mockups the client could use to share her nutrition guidance with patients. This project was an early opportunity to work through a full branding process end to end, from the logo itself to a small, practical style guide.
Date: 2020
Name (Firm Name): Nutritionist
Category: Logo Design, Branding, Freelance
Tools: Adobe illustrator